The Ultimate Black Friday Survival Kit

Looking to bag a bargain this Black Friday? Then make sure you swot up on our essential tips and tricks. Whether you plan on braving the crowds or just want to shop online without your boss catching on, our guide has everything you need to survive the pre-Christmas chaos and grab those eye-watering deals.

Handy excuses to shop

You’re ready and primed to grab a bargain. Unfortunately, none of your loved ones – nor your boss – understand the importance of nabbing a half-price dishwasher. Here are some handy excuses to keep them at bay as you shop:

Tell your boss: “I’m just doing some research on consumer behaviour.”

Tell your partner: “I won’t shop for the rest of the year, I swear!”

Tell your parents: “Look how much money we’ve just saved!”

Tell yourself: “Just one more item and then I’ll stop…”

Food and hydration tips

Black Friday shopping can feel like a marathon, so make sure you approach it like a true athlete. Refuel with plenty of food and drink throughout the day to help you stay energised, focused and alert.

Mindfulness expert, John Lingley , recommends taking regular breaks from all that shopping and tucking into a couple of treats. Enjoying a few of your favourite snacks can also help keep your stress levels at bay.

The ultimate Black Friday playlist

Listening to calming music while you hunt for deals can really work wonders on your stress levels. Just add the following music to your playlist, and enjoy a less frazzled shopping experience.

Queuing tips

Even through the sales chaos, don’t let anyone fault your queuing etiquette. Here's how to remain calm amid any terrible queuing behaviour by other shoppers.

  • Escape into headphones: Listen to some calming music, an engaging podcast or riveting audiobook.
  • Get some exercise: Do stretches or squats and use your sale goodies to work out your arms.
  • Spark your imagination: Invent quirky backstories for your fellow shoppers to stay entertained.
Stress-busting tips

Want to stay zen while you battle the crowds? Try these stress-busting tips from mindfulness expert, John Lingley:

  1. Focus on your breathing : When you start to feel stressed, bring awareness to your breath and focus on the rising and failing of your chest. This should help restore feelings of calm.

  2. Accept the present moment : Stuck in a long queue? Instead of thinking, “Why don’t they have more people serving”, repeat the mantra “It is what it is!”

Busiest times of day

Can’t face the crowds? Avoid these peak times for a calmer shopping experience

Hottest Deals From Previous Black Friday Events

£700 off samsungs
£700 off selected Samsung 4K TVs
£200 off HP laptops
£200 off selected HP laptops
Tablets from £29.99
Tablets available from only £29.99

Highlights from previous black friday events

Over half a million visitors to the website before 6am
tv's height 28 shards
If you lined up all the 32” TVs ordered, it would match the height of 28 Shards
kettle 25,000 cups tea
Enough kettles sold to make over 25,000 cups of tea

How to get the best Black Friday deals 2018

Black Friday is well and truly established as the UK’s favourite shopping day and it looks set to be bigger and better than ever in 2018. Read on to find out how you can grab our best bargains in store and online.

Listening to music on mobile phone through headphones

What is Black Friday?

Black Friday is a relatively new phenomenon in the UK but it actually dates back to 1952 in the U.S. Since then, the day after Thanksgiving has been recognised as the first day of the Christmas shopping season and a real red-letter day for savvy shoppers looking to take advantage of one-off bargain deals.

It may have taken us 51 years to catch up but Black Friday has taken British shops by storm since it hit the UK in 2013. With more and more British retailers slashing prices on the season’s most wanted items, anticipation has become increasingly feverish, leading to headline-grabbing pandemonium on shop floors across the country. With more and more shoppers hoping to grab the best Black Friday deals , this year look set to be more manic than ever.

When is Black Friday?

Black Friday is the first day after the Thanksgiving holiday in the U.S, which means Friday 24th November is the date you need to circle on your calendar if you want to bag this year’s best Black Friday offers.

Why did the day after Thanksgiving become the biggest shopping date of the year? In some ways, it was an organic development – Americans took advantage of the Thanksgiving holiday to embark on their Christmas shopping and retailers responded by competing to offer the best prices. The result? A day of frenzied shopping and plenty of bargains.

How to get the best deals in 2018

Our shop floors are certain to get pretty crazy this Black Friday so bargain hunters are encouraged to arrive at branches of Currys and PC World nice and early to grab our best Black Friday offers. As usual, we’ll be honouring the occasion with loads of sensational deals on many of our most popular products, but it really is a first come, first served situation!

A bit of preparation goes a long way. We recommend researching the items you want first dibs on before the big day arrives, if you know what you want and where to get it you’ll have a head start over most rival shoppers. Another hot tip is to register your interest in advance of the big day. We’ll keep you up to date and give you the inside line on our best bargains.

If you’re keen to avoid the crowds, fear not, we’ll be offering plenty of Black Friday deals online so you’ll still be able to grab a bargain or two from the relative serenity of your own home. And remember, the deals don’t end on Black Friday if you’re an online shopper. Cyber Monday, just three days later, is the online equivalent of Black Friday and offers an amazing opportunity to pick up some amazing cyber steals. If you’re looking for Cyber Monday offers , 2018 is set to be our biggest and best digital discount day yet.

Black Friday deals… without the crowds!

Some shoppers might relish the crazy crowds but for most of us it’s all about those bargainous Black Friday deals. Luckily, there’s a way to grab the best Black Friday deals without fighting off hordes of rival shoppers to get your hands on them. Even better, you’re already in the best place to take your pick of our top bargains. Congratulations!

Shopping Black Friday deals on a laptop

If you’re keen to dodge the crowds this year, you’ll be glad to learn that our website grants access to many of our hottest Black Friday deals, minus the masses.

Preparing for Black Friday

Even if you’re planning on spending the big day snapping up the best Black Friday online deals instead of hitting the shop floors, a bit of preparation makes all the difference. Pick out the products you want to prioritise and you’ll be in pole position to bag the very best Black Friday deals when the sale starts.

Our buying guides cover everything from TVs and audio equipment to washing machines and cookers. They’re a great way to familiarise yourself with all our products, compare features and single out the models you like the look of.

Read the reviews

Want to make sure your Black Friday bargains are great value and highly rated? Don’t take our word for it, you’ll find plenty of impartial customer reviews throughout the website. The scores and reviews that feature on are provided by Reevoo, a totally independent site, so you can be sure it’s all genuine customer feedback.

Our price promise guarantees a great price

You don’t want waste time comparing prices across multiple sites when you’re up against the clock on Black Friday. Luckily, our Price Promise guarantees the best price going, so you can crack on with your bargain hunting safe in the knowledge that you won’t find better Black Friday deals anywhere else.

If you find that one of our main competitors, including the likes of Argos, John Lewis, Tesco and Asda, is offering the same item for a cheaper price we’ll match it. And if you want to compare our prices quickly and easily, we’ve got an app for that. You can download our independently checked price comparison app , which tracks our prices against those of our leading competitors, and get the information you need without having to trawl multiple websites.

We’re here to make your life easier

We want to ensure your online shopping experience is as effortless and stress-free as possible, so we offer a number of services that could prove especially useful on Black Friday. Our Reserve & Collect and Pay & Collect services allow you to grab the best Black Friday deals and collect them at a time and place that suits you, so you needn’t worry about delivery details when you’re busy hunting for Black Friday bargains.

There’s no need to get stressed about setting up your Black Friday purchases. We offer delivery and installation options to match your needs and budget, so, for a small additional cost, we’ll make sure your newly delivered items are expertly installed and ready to go.

Finally, don’t despair if you miss the best Black Friday deals , head back to three days later and you’ll find even more amazing offers. Cyber Monday 2018 promises to be bigger and better than ever so make sure you swing by and survey our online bargains.

Get your personalised credit account approved before Black Friday

With Your Plan you can get your credit limit pre-approved online before you go shopping, once approved you have 30 days to spend it on any purchase of £99 and over.

Plus once you have opened an account, you can use it to spend again on any purchases of £99 and over, both in-store and online.

The Best Black Friday and Cyber Monday Deals

Whether you’re treating yourself or getting started on the Christmas shopping, you’ll find Black Friday and Cyber Monday deals across all our departments, so you shouldn’t have trouble finding fantastic deals for everyone.

Black Friday cameras

Cameras come into their own over the Christmas period, allowing you to capture all those memorable festive moments. Luckily, we’ll have plenty of Black Friday camera deals to choose from, whether you’re looking for an easy to use compact camera or a cutting edge DSLR capable of capturing spectacular images worthy of a professional.

Don’t worry if you’re crying out for a cut-price camera but can’t do Black Friday, you’ll find an amazing selection of Cyber Monday camera deals right here at just three days later. We’ll be offering bargain prices on all the top camera brands, including Canon, Fujifilm, Nikon and Panasonic.

Black Friday TVs

There’s nothing better than settling down to the festive season’s best TV with family and friends, so why not enrich your Christmas with a spectacular new TV and home entertainment system? Our brilliant Black Friday TV deals give you a chance to grab the latest home entertainment equipment at bargain prices. We’ve got TVs in all shapes and sizes, from compact 20 inch models that should suit smaller rooms perfectly, to 77 inch widescreen whoppers that’ll transform your living room into a cinema.

And the home entertainment bargains don’t end on Black Friday, head back to three days later and you’ll find even more Cyber Monday TV deals on top home entertainment equipment from leading brands like Sony, Samsung, Panasonic and JVC.

Black Friday laptops

These days, a laptop can be so much more than just a computer. Your laptop can be an entertainment hub, capable of streaming films in stunning HD and enabling you to enjoy the latest high octane gaming on the go. Or your laptop can be a powerful, effortlessly portable business tool. Whatever you need yours to be, make sure you check out our selection of Black Friday and Cyber Monday laptop deals and you’re sure to find a model that perfectly matches your needs.

Brand new 2 in 1 laptop