There’s a Fitbit product for everyone.

Fitbit was built on the idea of fitness not just being about gym time. It happens during your walk to work, during a weekend bike ride, even in the midst of pillow fights. You’ll find fitness between first tries and finish lines, when you push your limits and reach your goals. Every moment matters and every bit can have an impact on your life. Adapt your lifestyle and see your daily progress, helping you to see what is possible. Whether you’re in the weight room or walking that last mile, seek fitness in everything you do.

View the Fitbit range


Turn your everyday life into a path to fitness


Make the most of workouts and embrace your active lifestyle


Take training to a new level and reach your peak performance

Fitbit Surge

Fitbit Alta

Fitbit Blaze