Currys guide to AI

We get it - Artificial Intelligence (AI) is everywhere. And it’s easy to feel like you’ve heard it all before. This guide is designed to cut through the jargon to show you how AI is already making your tech smarter and your life a little easier.


Discover AI tech for:

Featured AI tech

Get recipe inspo from your fridge leftovers
Smarter meetings and conversation
Getting ready for exams
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Search without endless typing
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AI tools worth knowing about

You’ll have no doubt heard of some AI tools, here’s a breakdown of what they do and where to access them.

Gemini (Google)

Google Gemini is a multimodal AI that works across text, images, audio, video, and code. It’s great for summarising, creating content, coding, and analysing data, with deep integration into Google tools - making it a versatile all-in-one assistant for productivity, creativity, and technical tasks.

  • Works seamlessly with multiple input types

  • Built into Google products

  • Excellent at summarising, content creation, coding & data analysis.

  • A basic free version of Gemini is available for compatible devices. A subscription required to use more pro features.

Apple Intelligence

Apple Intelligence* is Apple’s privacy-focused AI built into iPhones, iPads, and Macs. It helps with writing, image creation and smarter Siri interactions.

  • Built in to Apple products to create smarter devices

  • Privacy first through on-device and secure cloud.

  • Understands your context, like what’s on your calendar or in your messages.

a person holding a cell phone with a green screen

Copilot (Microsoft)

Microsoft Copilot is an Ai assistant built into Microsoft 365 apps like Word, Excel, Outlook, and Teams. It helps people work smarter by drafting text, analysing data, and summarising information. With Microsoft’s strong security and privacy standards, Copilot is trusted for business use, and it adapts to your own files, emails, and chats to provide personalised, context-aware support.

  • Use Ai directly in Word, Excel, Outlook, and Teams.

  • Built with Microsoft’s security, compliance, and privacy standards.

  • Uses your files, emails, and chats to give context-aware help.

  • A free version of CoPilot is available on compatible devices. A subscription is required to use more advanced features

ChatGPT (OpenAI)

A powerful chatbot that can write, code, answer questions and generate images. Available on web, mobile and via API. A basic version is available for free, with a subscription required for more advanced features.

Perplexity AI

An AI search engine that gives cited answers and deep research tools. Great for fact-checking and exploring complex topics.

Prompting:

The secret sauce

A prompt is just what you type to tell AI what you want. The trick? Be clear, specific and give context. Instead of “Write a blog,” try: “I’m a travel blogger. Write a 300-word post about hidden beaches in Cornwall, with a friendly tone” The better the prompt, the better the result.

This image was generated using ChatGPT with the following prompt:

Generate a photo-realistic image of a tiger slouched on a comfortable leather sofa watching TV in the middle of the day. Show the image from the perspective of the TV from a wide angle to show the whole sofa and surrounding purple themed decor in his lofty London apartment. The tiger has a bowl of popcorn on its belly and he's tossing some into his mouth with his paw as he lazily scrolls through the TV channels with the remote. There is strong sunlight entering the room, lighting the tiger's fur.

Agents:

The next big leap

Looking ahead, agents are expected to become more proactive, personalised and emotionally intelligent. They’ll learn your preferences, anticipate your needs and collaborate with other agents to get things done - without the need for constant input. Some will even act as full digital teammates, supporting creative work, managing workflows or making decisions based on your goals.

The big shift? Agents won’t just respond - they’ll start to think ahead.

a man and woman talking to each other while a hologram of a woman is on a laptop

* Older devices might not be compatible. A subscription may be required. Always check the device specification and operating system required before you download or subscribe to any paid service.