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Amazon announces the JVC Fire TV Edition from Currys

Amazon and Currys PC World team up to bring you a whole new TV viewing experience…


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Amazon recently made a pretty big announcement and it’s got us all very excited. The company confirmed they’re launching more than 20 new Fire TV products, which according to Amazon Fire TV vice president Marc Whitten, is “the biggest announcement for Fire TV to date”.

With over 37 million people around the globe regularly using Fire TV devices, Amazon isn’t holding back on new ways to access Prime Video and other TV and movie streaming services. But the thing that’s got us most excited is the announcement of a new partnership deal with Currys and the unveiling of the JVC Fire TV Edition Smart 4K HDR LED TV.

No need for a Firestick or other Fire TV device to be constantly plugged in taking up valuable socket space, it’s all built-in to the TV.

So, let’s take a look at 4 reasons why the JVC Fire TV Edition will upgrade your TV time.

1. Get all your favourite shows all in one place

Watch live TV or choose movies and shows from Netflix, YouTube, Prime Video, BBC, ITV, Channel 4 and many more. So, whether you’re tuning in for Bake Off or something more action-packed like Amazon Prime’s The Boys, you’ll find something for everyone with the JVC Fire TV Edition.

2. Glorious picture

Because the JVC Fire Edition boasts 4K resolution, plus HDR10 and Dolby Vision, it means you can enjoy your favourite shows or new movies like never before. Perfect for sport with crystal clear images and super sharp resolution and ideal for movies thanks to incredible contrast ratios giving you amazing detail in even the darkest of scenes. The JVC’s Fire TV picture quality makes your favourite TV moments even better.

3. Alexa Voice Remote

The point of the remote controller was to allow you to change the channel without getting up. In reality, we get up to look for the remote controller. But not anymore. Say goodbye to searching under the sofa, scanning the sides and checking in the fridge, the Voice Remote lets you launch apps, search for your favourite show, switch inputs and control compatible smart home devices. Because once you’re settled in and unwinding, why get up?

4. Three screen sizes

Whether you’re after a 40”, 49” or 55” screen might depend on what you like to watch or where the TV will sit in your house. While we might like a big screen in the front room, we might like something a little more compact for the bedroom. And just because a smaller screen makes sense, why should we lose out on all the great features?

Take a look at the range of JVC Fire TVs.

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