SONY BRAVIA 7 II 50" True RGB Mini LED 4K HDR Smart TV 2026 - K50XR75M2
SONY BRAVIA 7 II 50" True RGB Mini LED 4K HDR Smart TV 2026 - K50XR75M2
Item No.
10304676
True RGB for brilliant colour & contrast
AI XR Processor for superior clarity
Refresh rate: 120 Hz
HDMI 2.1 x 2 / HDMI 2.0 x 2
10 movies included with Sony Pictures Core Streaming Servic
HDR: Dolby Vision / HDR10 / Hybrid Log-Gamma (HLG)
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£1,899.00
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Essential services
Added -
Added -
True RGB for brilliant colour & contrast
AI XR Processor for superior clarity
Refresh rate: 120 Hz
HDMI 2.1 x 2 / HDMI 2.0 x 2
10 movies included with Sony Pictures Core Streaming Servic
HDR: Dolby Vision / HDR10 / Hybrid Log-Gamma (HLG)
Product information
Product code:
549922
The Sony BRAVIA 7 II 50" TV makes everyday viewing feel a lot more special. True RGB gives you deeper, more natural colour with impressive brightness and contrast. Each LED is controlled individually, so scenes look more realistic and full of depth. The AI-powered XR Processor analyses what you're watching and fine-tunes every detail for a more natural picture. Acoustic Multi Audio+ keeps sound in sync with what's on screen, so it feels like voices are coming from the person talking. With smart speaker placement, audio moves more naturally around the picture and pulls you further into the moment. Everything you want to watch is in one place with Google TV. Browse films, shows and apps easily, or use your voice to search, control playback or manage smart home devices.
Good to know
- XR Clear Image upscales content closer to 4K, reducing noise and preserving natural textures
- XR Motion Clarity syncs the backlight with movement, keeping action looking smooth
- IMAX Enhanced delivers cinematic contrast, colour and scale
- 3D Surround Upscaling transforms stereo audio into immersive surround-style sound
- Dolby Atmos and DTS:X add height and depth for a more cinematic feel
- X-Wide Angle Pro keeps colours and contrast consistent, even from the side
- Voice Zoom 3 enhances speech, making voices clearer, even in busy scenes
- The One Slate design with Mirage Stand blends cleanly into your space with minimal distractions
- HDMI 2.1 supports 4K at 120 Hz, VRR and ALLM for smooth, responsive gameplay
- SONY PICTURES CORE includes 10 movies and 24 months of unlimited streaming
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Please note: Some apps & services (including tuner) are only available in the UK. Apps & services may be removed or no longer supported by third party content providers at any time. Some apps & services may not be available at launch and may require a firmware update before becoming available. Some services require an account and/or subscription fee.
Installation
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Hassle-free installation services
Want your new TV set up with no crossed wires? Our experts are at the ready.
You can choose to have your new TV installed to its stand for £45 or to a wall for £135.
Just select the type of installation you need after adding your item to basket.
We also offer a tailored installation, which involves cable trunking or routing the cables behind your wall. Request a tailored installation now.
Here's what we'll do:
Discuss with you where the TV's to go and how you'd like it set up.
Disconnect your existing TV, and unbox and check your new one.
Attach the TV to the table-top stand or legs supplied in the box or mount to a wall (bracket not supplied)
Tune in the TV and, provided you have the right cables, connect to any new or existing equipment such as a games console, set-top box or soundbar.
Connect the TV to your existing internet connection, enabling any on-demand and Smart features.
Demo the TV's main features.
To find out more, please visit our Installation FAQs or visit us in-store
Before we arrive, please check:
You've got the right cables, including any HDMI or power leads.
There's a power socket nearby (within 1.5m).
You've got your WiFi network name and password to hand for a Smart TV set-up.
Check that you have the correct bracket if we are mounting to a wall
Recycling
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We can remove & recycle old appliances
To save you the hassle, when we deliver we can take away and recycle your old appliance, along with any packaging your new one comes in. Just add Let’s recycle on the Basket page, charge applies.
Please note: You will need to disconnect your old appliance before we arrive, unless you’ve bought installation.
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